The World’s First Wild Bird Flash Mob

In an effort to highlight the plight of the planet, Wild Asiaand M&C Saatchicreated the world’s first non-human flash mob where a flock of birds converged to spell out the words HELP in front of an unsuspecting crowd in Kuala Lumpur, Malaysia.

By pouring birdseed in a public walkway in front of Batu Caves, a 113-year old temple, curious onlookers were treated to a spectacular display that formed right before their eyes. This initiative used entirely eco-friendly and biodegradable materials.